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Resume

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Education

Master of Fine Arts (MFA)
Visual Communication
The Ohio State University

Bachelor of Fine Arts (BFA)
Industrial Design
Columbus College of Art & Design

Software

Design Skills

  • All levels of research and development, including trend tracking, working with focus groups, and task analysis

  • Managing multiple projects from the idea conception through final production

  • Strong sketching & idea conception skills with great attention to detail

  • Creativity, inventiveness, problem-solving, and analytical skills

  • Strong understanding of solid 3D modeling and creating production-level 2D CAD drawings

  • Creating corporate identity/branding (logos, business cards, stationery, etc.)

MAC/PC Proficient:
Abode Creative Suite (Photoshop, Illustrator, InDesign, Acrobat Professional), Fusion 360, Auto-CAD Lite, Pro-E, Form•Z RenderZone, Microsoft Office (Word, Power Point, Excel), NetSuite, and Monday.com

Work Experience

Senior Designer

Feracho Design LLC, Tallahassee, FL| 3/24 – Present 

Freelance graphic and product development studio delivering innovative, high-quality, and cost-effective design solutions for diverse clients across industries.

  • Provide branding, packaging, print design, and product development services to businesses, nonprofits, and startups, driving consistent client engagement and repeat business.

  • Design marketing collateral, event promotions, and outreach materials for churches, small businesses, and community organizations, strengthening audience reach.

  • Develop product concepts, prototypes, and production-ready designs for consumer goods, lighting, and specialty products.

  • Oversee all aspects of business operations, including client acquisition, creative direction, vendor coordination, and production management.

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Senior Designer

Golden Lighting, Tallahassee, FL| 3/12 – 5/24

As a Senior Designer, I manage the end-to-end development of over 200 new SKUs annually, focusing on innovative and market-driven residential lighting designs. My responsibilities include researching trends, creating concepts through hand sketches, CAD, and 3D models, and overseeing prototype development to ensure alignment with company standards and customer needs.

  • Product Development: Leading the design process from concept to production, collaborating with factories in China to maintain quality and consistency.

  • Quality & Compliance: Reviewing CAD drawings, refining prototypes, addressing quality concerns, and ensuring products meet UL, CUL, and CSA standards. 

  • Market Engagement: Supporting trade shows such as Lightovation in Dallas, training customers, setting up showrooms, and enhancing product visibility.

  • Cross-Functional Collaboration: Working with marketing, sales, and supply chain teams to align goals, improve processes, and drive customer satisfaction.

  • Recognized as a four-time finalist for the Pinnacle Awards (2018, 2019, 2021, 2022).

Design Director

Cue & Case Sales Inc., St. Augustine, FL | 3/08 – 3/12

Managed all creative projects from initial concept through final production in both graphic design and product development for the billiard industry.

  • Designed and produced monthly national print ads, specials, brochures, and marketing materials to support product sales.

  • Created supporting digital assets, including web banners and email ad campaigns, using Adobe Creative Suite and Subscriber Mail.

  • Coordinated with outside print shops, ad agencies, and multimedia firms to ensure quality and timely delivery.

  • Developed cue sticks, lighting fixtures, furniture, and accessories, communicating designs through sketches, renderings, 2D drafting, and 3D modeling.

  • Collaborated daily with manufacturing partners in China to refine designs and oversee production.

  • Key Achievement: Designed a new line of metal inlay and exotic wood cue sticks utilizing patent-pending technology, launching the Lucasi Hybrid Fusion line (retail $349.99–$1,349.99) and boosting brand awareness at the 2008 BCA Billiard Show.

Industrial Designer

Industrial Designer

Adjunct Faculty

Hunter Lighting Group, Jacksonville, FL | 6/06 – 11/07

  • Designed indoor and outdoor lighting fixtures for the Hunter catalog line and retail companies (Sam’s Club, Lowe’s, Home Decorators Collection, Menards, etc.).

  • Product design and development of chandeliers, pendants, lanterns, lamps, and bathroom vanities (300+ SKUs annually). 

  • Designed indoor and outdoor decorative water fountains. 

  • Communicated product design specifications through sketches/image renderings and 3D modeling.

  • Daily communication with multiple manufacturers in China. 

  • Assisted in the installation and presentation of new product introductions at tradeshows.

  • Designed licensed products within corporate guidelines (Mattel and Ernest Hemingway).

Anchor Hocking Glass, Lancaster, OH | 7/05 – 6/06

  • Designed new glass products for major retail companies (Wal-Mart, Target, Pampered Chef, etc.). 

  • Designed and developed beverageware, dinnerware, bakeware, containers, and home décor. 

  • Interacted and collaborated closely with marketing, sales, engineering, and outside rapid prototyping resources.

  • Created production-level 2D CAD drawings and 3D models using Pro-E for rapid prototype 3D models for client feedback.

  • Created realistic photo images for client presentations using Form• Z. 

  • Traveled to Home showcase trade shows for the presentation of new products. 

  • Designed a U.S. Patent concept for a Novel/ Ornamental Removable Lid Jar (United States Patent #D575155 filed 5/17/2007).

Columbus College of Art & Design
Columbus, OH | 7/05 – 6/06

As a part-time instructor, I taught Introduction and Advanced Computer Modeling courses, focusing on Form•Z software. I introduced students to 3D modeling techniques, preparing them for industrial and interior design careers by building their technical skills and understanding of professional applications.

Graphic Designer

auto•des•sys, Inc., Columbus, OH | 10/99 – 7/02

  • Designed and produced the company’s publications, including annual newsletters (in• Form•Z), calendars, brochures, joint study program reports, packaging, websites, and monthly magazine ads. 

  • Interacted closely with marketing, programmers, printing resources, and publishing companies. 

  • Created 3D computer models using beta versions of Form•Z to promote the software application.

  • Developed tutorials for Form•Z manuals and student edition books on using the new program tools to create 3D models.

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